Every year, market demand level of each automotive part that are marketed, varies depending on the needs of the market. For this reason, it is very important to pay attention to identify as soon as possible, both the parts that are becoming obsolete, and those where demand begins to be important and therefore we must add them into our product range.
Before talking about the product of the year 2020, now a year a go, we wrote in this blog the article: “Product of the year 2019”. In this article we considered that the product with the highest growth in demand during 2019 in Europe, was the alternator: VALEO FG23S072 for FORD application.
How has the demand of this alternator evolved during this year 2020?
As we can see, the demand for VALEO FG23S072 alternator has continued to be good, but it has stopped growing, stabilizing in a product of medium demand level. In fact, we would be talking about one of the top-800 most demanded units in Europe.
If we focus on the current year, what has been the product that has had the most important demand growth in Europe during the year 2020?
DENSO 101210-1750 TOYOTA Auris, Corolla (2012-2018)
We are talking about a product that has evolved from the 6000th position of most demanded products in 2017, 6000th position in 2018, 5400th position in 2019 and currently would be in the TOP-2500 of products with more demand.
For the year 2021 this alternator should be on the shelves of any distributor that has a range of at least 2000 units. Currently it can only be found in the market as an OE or Reman, although it will certainly begin shortly to be available in the IAM manufacturers catalogs.
NEO: Demand-driven platform for product analysis & assortment planning.
