Demand Response Intelligence for the Aftermarket
Your Demand Response Capacity limits how much business you capture.
NEO measures your actual capacity and reveals where you cannot meet demand when it occurs.
Without changing your operations.
Potential impact on your business
+5–15%
Revenue growth
+15–30%
Operational efficiency
Aftermarket companies already enhancing their Demand Response Capacity with NEO
Wholesalers
Distributors & Manufacturers
Demand Response Capacity
Measures what share of demand can be properly handled when it occurs. For the first time, this capacity is measurable.
The demand you receive every day is complex, fragmented, and not structured for product-level analysis
The demand is there.
But its complexity hides your real response capacity.
What you do doesn’t change. Same work.
Typical approach
With NEO
Demand is analyzed based on internal data
Demand is measured from the real market
Information is fragmented across references and channels
Demand is structured at product level
Analysis depends on what already exists in your system
Analysis includes what you don’t yet have
Problems are identified on a case-by-case basis
Limitations are measured systematically
Multiple KPIs without a unified view
Demand Response Capability (%)
Impact is difficult to quantify
Every decision has quantified economic impact
Examples of detected economic impact:
- +€9,939 → Products to add
- +€4,200 → Demand with no stock
- +€1,093 → Missing equivalences
- +€3,267 → Non-competitive products
The intelligence infrastructure that makes NEO possible
100M+
searches analyzed
searches analyzed
16M+
normalized part numbers
normalized part numbers
200M+
virtual equivalences
virtual equivalences
+180
data-sources
data-sources
The technological foundation that enables large-scale analysis of real demand, product equivalences and market behavior.
That impact is already in your demand. You only need to make it visible.
In companies like yours, between 15% and 30% of the demand you receive isn’t handled as it should be. A portion of it accounts for a significant share of the revenue you’re not capturing.
NEO system · FACTORY DATA
Economic impact simulator
Quick diagnosis of demand leakages and improvement potential.
Client information
Diagnostic questionnaire
How many product searches do you receive per month (web, counter, call center)?
P2 · Search volume
You may provide an approximate estimate. If unsure, select “I don't know”.
How do you record product searches?
P3 · Search logging
Do you analyse references that clients search but are missing equivalence in your catalogue?
P4 · Equivalence analysis
How do you decide which products to add to your assortment?
P5 · Assortment decision
Do you know what percentage of product searches have no available stock?
P6 · Stock availability control
Do you detect potentially uncompetitive prices?
P7 · Price competitiveness
How frequently do you adjust equivalences, assortment, stock or prices?
P9 · Adjustment frequency
What approximate percentage of product searches do you believe does not end in a sale?
P10 · % searches without sale
What is your average selling price per line (€)?
P11 · Average ticket
Estimated economic impact
HIGH risk
Assumed non-conversion ratio
–
Estimated loss / month
–
Estimated loss / year
–
1 minute • No commitment • No sensitive data
The aftermarket analyzes what sells. NEO reveals your true demand response capacity.
Prefer to see it with a real case?
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"NEO helps us discover the demand we’re actually receiving and decide which products to introduce to convert it into sales."
Carlos Eguia
CEO, Quasar
"Analyzing market demand has helped us improve service levels and anticipate what our customers need."
Francisco Javier Martin
CEO, Unio Sinergy Group
"Before, we didn’t really know what our customers were looking for. Now we measure demand and make faster decisions."
Hervé Faravellon
Export Director, Sorea
"Real-time demand data helps us optimize inventory and respond faster to the market."
Giorgio Ghibaudi
CEO, GM Automotive
Security and confidentiality
NEO works exclusively with aggregated demand data.
No personal data or sensitive information is processed.
Your data always remains yours.
Full access and control at all times.
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