Demand Conversion Intelligence for the Automotive Aftermarket

Measure and improve your Demand Conversion

Not all the demand you receive can be converted into sales.

Neo system analyzes the real demand your company receives, aggregates it at the product level, and reveals the inefficiencies that limit its conversion.

Without changing your operations.

Calculate your impact in 1 minute

No commitment • No sensitive data

Economic impact simulator
Quick diagnosis of demand leakages and improvement potential.
Client information
Diagnostic questionnaire
How many product searches do you receive per month (web, counter, call center)?
P2 · Search volume
You may provide an approximate estimate. If unsure, select “I don’t know”.
How do you record product searches?
P3 · Search logging
Do you analyse references that clients search but are missing equivalence in your catalogue?
P4 · Equivalence analysis
How do you decide which products to add to your assortment?
P5 · Assortment decision
Do you know what percentage of product searches have no available stock?
P6 · Stock availability control
Do you detect potentially uncompetitive prices?
P7 · Price competitiveness
How frequently do you adjust equivalences, assortment, stock or prices?
P9 · Adjustment frequency
What approximate percentage of product searches do you believe does not end in a sale?
P10 · % searches without sale
What is your average selling price per line (€)?
P11 · Average ticket
Estimated economic impact
HIGH risk
Assumed non-conversion ratio
–
Estimated loss / month
–
Estimated loss / year
–

    Internal NEO system simulator · Indicative estimates based on the answers provided during the conversation.
    Additional note: The recovery potential will depend on the implementation and follow-up of the recommended actions.
    In similar clients, a significant share of these losses has been reduced thanks to NEO system.

    Aftermarket companies already optimizing Demand Conversion

    Wholesalers

    Distributors & Manufacturers
    Unio sinergy_white2_small
    Vemare_white2_small
    Euromais_white_small
    Elektra_white_small
    Mcoutinho_white_small
    Segocar_white_small
    Pomma_white_small
    Denso_white2_small
    Hella-Forvia_white2_small
    Wai Global_white2_small
    Indeco_white2_small
    GM_white_small
    CASCO_white2_small
    Logistik_white2_small
    ACRsl_white2_small
    SOREA_white2_small
    Rufre_white_small
    QSR_white2_small
    LucasElektrik_white2_small
    Deer_white2_small

    Part of the demand your company already receives remains outside your radar.

    Problema de la demanda_v2_WEB ENG

    Conversion inefficiencies remain hidden inside the demand your company receives every day.

    The demand is there.
    Pero no sabes si puede venderse.

    How Demand Conversion is measured

    El aftermarket analiza si se vende. NEO detects what can be sold.

    By analyzing the demand your company receives at product level to reveal the inefficiencies that limit its conversion.

    What changes when you understand your Demand Conversion your Demand Conversion

    Make visible inefficiencies that hide revenue

    Prioritize the actions with the highest economic impact

    Turn your real demand into a competitive advantage

    The intelligence infrastructure that makes NEO possible

    100M+
    demand analyzed

    16M+
    structured part numbers

    200M+
    virtual equivalences

    +180
    data-capture robots

    The technological foundation that enables large-scale analysis of real demand, product equivalences and market behavior.

    That impact is already in your demand. You only need to make it visible.

    In many aftermarket companies, between 10% and 25% of demand contains inefficiencies that prevent it from converting into sales.

    Calculate your impact in 1 minute

    No commitment • No sensitive data

    Understanding your Demand Conversion is already a competitive advantage.

    Sales show what sells.
    Demand Conversion reveals what can be sold.

    Prefer to see it with a real case?
    View a demo
    "NEO helps us discover the demand we’re actually receiving and decide which products to introduce to convert it into sales."
    Carlos Eguia
    CEO, Quasar
    "NEO has transformed the way we operate and significantly improved our efficiency and profitability."
    Alfonso Garrido
    CEO, Indeco
    "Analyzing market demand has helped us improve service levels and anticipate what our customers need."
    Francisco Javier Martin
    CEO, Unio Sinergy Group
    "Before, we didn’t really know what our customers were looking for. Now we measure demand and make faster decisions."
    Hervé Faravellon
    Export Director, Sorea
    "Real-time demand data helps us optimize inventory and respond faster to the market."
    Giorgio Ghibaudi
    CEO, GM Automotive

    Security and confidentiality

    NEO works exclusively with aggregated demand data.
    No personal data or sensitive information is processed.

    Your data always remains yours.
    Full access and control at all times.

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